It is hard to believe that it has been two years since COVID-19 emerged. Although the world has adjusted relatively well, the effects are still impacting businesses aversely. How can you plan ahead for 2023? 

Look at Your Vision & Long-Term Goals 

The first step in any strategic plan involves looking at your business’s long-term vision and goals. By taking the time to analyze your vision, you allow yourself to step back and identify how your business needs to shift over time to achieve your goals. Remember where you are heading and why. Your vision should determine the direction your business is heading in. 

Complete a ‘SWOT’ Analysis 

A ‘SWOT’ analysis stands for strengths, weaknesses, opportunities, and threats. This is a tactic to help reveal blind spots that business owners or employees might not see on a day-to-day basis. Performing a SWOT analysis is the easiest way to self-evaluate your business both internally and externally. The strengths and weaknesses of a SWOT analysis are considered to be external, while opportunities and threats are considered to be internal. What does your company do well, and where can you make improvements? As a best practice, strive to complete a thorough SWOT analysis at least once per quarter to keep yourself accountable and aligned with your goals. 

Hold Yourself Accountable 

The accountability factor of your business plan needs to come into play as soon as you establish your goals. When you set a target to hit, what will the ramifications be if you don’t hit them? Although business owners are all unique in their approach to goal setting, it’s always important to consider what happens if you don’t hit your goals. You should spend a set amount of time per week thinking about what is going well in your business, how you can improve and outlining items that need to be actioned.  

Get the right partner on board 

Developing a plan for your business is the best way to break your goals into achievable actions to keep your business on track.  

If you are not sure where to start, schedule a chat with our team to develop a tangible plan you can implement to reach your long-term goals.  

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